Digital Marketing & Analytics Minor
Gain a basic understanding of digital marketing and analytics to add to your skillset.
Programs
The University of Connecticut offers a variety of data science programs for undergraduate, graduate, and professional students. Our programs prepare students for careers and help expand their expertise in fields where data analysis is essential. Gain the technical skills needed to advance, along with a deep understanding of principles, ethics, analysis, and more. Expand your experience through opportunities for research, internships, and industry partnerships that provide hands-on experience in the field.
Learn more about UConn’s instructional modes.
- All
- Graduate
- Graduate Certificate
- Undergraduate
Bachelor of Science, Business Data Analytics
Earn a business degree with a special emphasis in the application of data analytics to business problems.
Master of Science, Financial Technology
Harness advanced business analytics, technology solutions, and financial services skills to innovate and create tomorrow’s business solutions.
Graduate Certificate, Remote Sensing & Geospatial Data Analytics
Grow your career and expand your skills in remote sensing and drone technology with weekly modules, online labs, and the opportunity for hands-on experience in geospatial data analytics.
Graduate Certificate, Supply Chain Analytics
Designed for people who want to systematically use data to drive evidence-based decision-making in supply chain management settings.
Master of Science, Quantitative Economics
Receive a strong foundation in economic theory, along with the practical skills needed for a career that requires economic and data analysis.
Master of Science, Data Science
Develop advanced knowledge and proficiency in core areas of data science, with the opportunity to focus on industry-aligned concentrations and applied learning.
Analytics Minor
Boost your experience in analytics through classes in the Schools of Business & Engineering.
Master of Science, Business Analytics & Project Management
Meet the growing demand for professionals who can harness advanced business analytics and project management skills.
Bachelor of Science, Analytics and Information Management
Learn to manage information and technology to drive efficiency and performance using analytics and insights across business functions.
Graduate Certificate, Financial Technology
Experience a mix of analytics, technology, and business courses designed to meet the unique needs of experienced professionals who want to enhance their skills in financial technology.
Bachelor of Science, Statistical Data Science
Build a strong foundation in statistics, programming, and mathematics to effectively and ethically analyze data, and interpret and communicate results.
Bachelor of Science, Data Science & Engineering
Focus your engineering degree on data science to learn about data structures and their uses with algorithms, cybersecurity, machine learning, artificial intelligence, and more.
Graduate Certificate, Genomic Data Analysis
Learn key concepts in genomics and develop technical skills through the analysis of high throughput genomic data to expand your career in biological and biomedical fields.
Graduate Certificate, Engineering Data Science
Experience a mix of analytics, technology, and business courses designed to meet the unique needs of experienced professionals who want to enhance their skills in financial technology.
Graduate Certificate, Business Analytics
For business managers and information professionals who are interested in business analytics within organizations and how data analytics can be applied to make better business decisions.
Master of Engineering, Data Science
Merge cutting-edge technical engineering courses with practical professional development classes.
Master of Arts, Survey Research and Data Analysis
Extensive training for today’s survey research practitioners with instruction in all stages of the survey research process.
Bachelor of Science, Marketing with a Concentration in Digital Marketing & Analytics
Focus your business degree on digital marketing and analytics by utilizing research-based insights to support marketing.
Bachelor of Arts, Applied Data Analysis
Gain the technical education required to analyze the important social questions impacting our world today.
Graduate Certificate, Accounting Analytics
Develop a data mindset and interact with data scientists from an accountant’s perspective.